Lily of the Desert

Founded in 1970, Lily of the Desert Organic Aloeceuticals is a family-owned vertically integrated grower, processor, and manufacturer of leading aloe vera based products. As the largest certified organic grower and processor of aloe vera, Lily of the Desert branded products are successfully marketed into over 40 countries around the globe. Lily of the Desert products have been distributed throughout natural products and health food stores since the business began. The company has been known throughout the years to set a high standard in the industry for quality aloe vera products.

The Lily of the Desert brand of aloe vera products is the leader of the category in the natural products industry with over 50% of the total United States market share (based on SPINS data). The company’s aloe vera farms, laboratories, and processing plant are located in the Texas Rio Grande Valley citrus region and in the desert area of Mexico along the Tropic of Cancer. Additional processing facilities are located in Carrollton, Texas and corporate headquarters are located in Denton, Texas.

Being the leader in the aloe industry and on the cutting edge of technology has led Lily of the Desert to provide consumers with scientific validation on its branded products. Taking that a step further, the Lily of the Desert science and research team is continuously searching for new ideas and product concepts in addition to striving to develop unique formulas and improve existing products. Once those products are developed or enhanced, Lily of the Desert will send them off to have independent laboratories conduct a clinical study on the finished product that will eventually end up on a retail shelf. This is extremely unique to the aloe vera industry, and shows that Lily of the Desert’s focus continues to set the standard for science, innovation, and technology of aloe vera. Lily of the Desert consumers can have the utmost confidence that the product they are taking will give them the maximum benefits of the “miracle plant” known as aloe vera.

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